Comments on: Good Adwords Quality Score Doesn’t Equal High Traffic http://www.cpa-affiliates.com/2007/04/17/good-adwords-quality-score-doesnt-equal-high-traffic/ Just another WordPress weblog Wed, 21 Jul 2010 21:10:15 +0000 http://wordpress.org/?v=2.9.2 hourly 1 By: CPA Affiliates http://www.cpa-affiliates.com/2007/04/17/good-adwords-quality-score-doesnt-equal-high-traffic/comment-page-1/#comment-366 CPA Affiliates Wed, 18 Apr 2007 15:51:00 +0000 http://www.cpa-affiliates.com/good-adwords-quality-score-doesnt-equal-high-traffic/#comment-366 Paul, It really depends on the market you are in. For instance I have one campaign that i started bidding at .20 (good CTR and QS) and now it is down to .08 . But i have another campaign (different target demographic) I started bidding at .70 (good CTR and QS) and now it is down to .40 So it really varies on the market and what other people are bidding and their QS. As previous commenter made mention if Everyone has good CTR and QS it is purely a bidding war then. Paul,

It really depends on the market you are in. For instance I have one campaign that i started bidding at .20 (good CTR and QS) and now it is down to .08 . But i have another campaign (different target demographic) I started bidding at .70 (good CTR and QS) and now it is down to .40 So it really varies on the market and what other people are bidding and their QS. As previous commenter made mention if Everyone has good CTR and QS it is purely a bidding war then.

]]> By: Paul http://www.cpa-affiliates.com/2007/04/17/good-adwords-quality-score-doesnt-equal-high-traffic/comment-page-1/#comment-365 Paul Wed, 18 Apr 2007 13:41:19 +0000 http://www.cpa-affiliates.com/good-adwords-quality-score-doesnt-equal-high-traffic/#comment-365 Question for CPA Affiliates. Let's say you have a good quality score with a minimum bid of .15 cents. However, in order to really attract visitors you have to bid .50 cents to get on 1st page. With great CTR, and a brief history...how low can a person expect to see the CPC drop for that keyword roughly? Good post! Question for CPA Affiliates.

Let’s say you have a good quality score with a minimum bid of .15 cents. However, in order to really attract visitors you have to bid .50 cents to get on 1st page. With great CTR, and a brief history…how low can a person expect to see the CPC drop for that keyword roughly?

Good post!

]]> By: CPA Affiliates http://www.cpa-affiliates.com/2007/04/17/good-adwords-quality-score-doesnt-equal-high-traffic/comment-page-1/#comment-367 CPA Affiliates Tue, 17 Apr 2007 17:15:52 +0000 http://www.cpa-affiliates.com/good-adwords-quality-score-doesnt-equal-high-traffic/#comment-367 Blackbeard that is a GREAT point! if Quality scores as the same then it all comes down to the money/bid as you stated. Blackbeard that is a GREAT point! if Quality scores as the same then it all comes down to the money/bid as you stated.

]]> By: Blackbeard http://www.cpa-affiliates.com/2007/04/17/good-adwords-quality-score-doesnt-equal-high-traffic/comment-page-1/#comment-364 Blackbeard Tue, 17 Apr 2007 16:33:58 +0000 http://www.cpa-affiliates.com/good-adwords-quality-score-doesnt-equal-high-traffic/#comment-364 Also, don't forget that your QS is not an isolated value. Just because you have a good quality score doesn't mean your competition doesn't have a GREAT quality score. If they have maxed out the quality score and you haven't, then it makes sense that you aren't showing up. The other thing is that say for the sake of example, that everyone had the same quality score. Then quality score means nothing and bid price is everything. Long story short, bid more and see what happens. Maybe start at your break even point and work down from there. Also, don’t forget that your QS is not an isolated value. Just because you have a good quality score doesn’t mean your competition doesn’t have a GREAT quality score. If they have maxed out the quality score and you haven’t, then it makes sense that you aren’t showing up.

The other thing is that say for the sake of example, that everyone had the same quality score. Then quality score means nothing and bid price is everything.

Long story short, bid more and see what happens. Maybe start at your break even point and work down from there.

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