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You are having success with a CPA offer now what?

Posted on April 24, 2007 in Affiliate Tips, PPC  

So you are having success with a CPA offer, now what? I received this question via my contact form so i decided to answer it.
Here are a few questions that go thru my mind when i have success with a CPA offer:

1. Am I reaching all of the audience i can (Meaning advertising on other advertising networks, sites etc)
2. A. Should I create a landing page If i am sending it directly to the offer page (will it increase conversions?)
B. Can i improve My landing page/site?
3. Should I bid more to capture more clicks? or Should i bid less and see if my conversions hold? (I usually test both)
4. If I am not already setup to promote via Natural Search Engine rankings, is the offer going to last and make it worth it to target natural rankings?
5. Is there a similar offer that i can promote the same ways?
6. Can i target another audience with this offer?
7. Try different Ad copy to see if i can get better click thru ratio.
8. Have I researched enough Keywords?

So there are a few questions and thoughts to get you going and moving on to making more with CPA offers.



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Comments

5 Responses to “You are having success with a CPA offer now what?”

  1. Blackbeard on April 24th, 2007 9:32 am

    Another thought is that all of those are good tips, but it also is good to expand and try and make other CPA offers work too. I’m a huge nut for optimizing my CPA stuff, but there are times when you can’t squeeze any more blood from a turnip and it’s better to just move on to the next program while maintaining what you already have going.

  2. KC TAN on April 24th, 2007 9:41 am

    Nice advice there, thanks :)

    I would also like to suggest looking at the competitors and see how they phrase their ad copies etc.

  3. coop on April 24th, 2007 11:24 am

    9. Is there any similar CPA offers that i could test to see which converts better…

  4. CPA Affiliates on April 24th, 2007 2:18 pm

    BlackBeard I agree time can be spent on trying to promote other offers. but many times people have success and could ahve even greater success with little effort. I agree to not waste too much time trying to tweak an Offer but i always make a 2nd or 3rd pass on an offer i am promoting trying to see if there is any quick changes or changes i can make to increase rev.

    Coop thanks for #9 if any others feels they have a tip just add to it … as i didn’t want my post to be an all inclusive from just me so if you have a tip leave a comment.

  5. ChemstudioWEB on April 24th, 2007 8:31 pm

    Great advice for all amateur bloggers. People should really rely on this before get into CPA. Comment in mine when you free. Cheers

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