online prescription solutions
online discount medstore
pills online
buy lorazepam without prescription
xanax for sale
buy xanax without prescription
buy ambien without prescription
ambien for sale
buy modafinil without prescription
buy phentermine without prescription
modafinil for sale
phentermine for sale
lorazepam for sale
buy lexotan without prescription
bromazepam for sale
xenical for sale
buy stilnox without prescription
valium for sale
buy prosom without prescription
buy mefenorex without prescription
buy sildenafil citrate without prescription
buy adipex-p without prescription
librium for sale
buy restoril without prescription
buy halazepam without prescription
cephalexin for sale
buy zoloft without prescription
buy renova without prescription
renova for sale
terbinafine for sale
dalmane for sale
buy lormetazepam without prescription
nobrium for sale
buy klonopin without prescription
priligy dapoxetine for sale
buy prednisone without prescription
buy aleram without prescription
buy flomax without prescription
imovane for sale
adipex-p for sale
buy niravam without prescription
seroquel for sale
carisoprodol for sale
buy deltasone without prescription
buy diazepam without prescription
zopiclone for sale
buy imitrex without prescription
testosterone anadoil for sale
buy provigil without prescription
sonata for sale
nimetazepam for sale
buy temazepam without prescription
buy xenical without prescription
buy famvir without prescription
buy seroquel without prescription
rivotril for sale
acyclovir for sale
loprazolam for sale
buy nimetazepam without prescription
buy prozac without prescription
mogadon for sale
viagra for sale
buy valium without prescription
lamisil for sale
camazepam for sale
zithromax for sale
buy clobazam without prescription
buy diflucan without prescription
modalert for sale
diflucan for sale
buy alertec without prescription
buy zyban without prescription
buy serax without prescription
buy medazepam without prescription
buy imovane without prescription
mefenorex for sale
lormetazepam for sale
prednisone for sale
ativan for sale
buy alprazolam without prescription
buy camazepam without prescription
buy nobrium without prescription
mazindol for sale
buy mazindol without prescription
buy mogadon without prescription
buy terbinafine without prescription
diazepam for sale
buy topamax without prescription
cialis for sale
buy tafil-xanor without prescription
buy librium without prescription
buy zithromax without prescription
retin-a for sale
buy lunesta without prescription
serax for sale
restoril for sale
stilnox for sale
lamotrigine for sale

How NOT to do a Media Kit for your Website

Posted on January 23, 2008 in Working Online  

I was surfing around the Internet looking at some website media kits that were local to my parents (Louisiana). I came across this media kit (http://www.redrivermoms.com/media/RedRiverMoms_Sales_Brochure.pdf ) and I got a large chuckle out of it.

First off it doesn’t give any real stats about the site. It just talks about women online in general and what they spend. While i think this is good information to have, it gives me no gauge if these type of women are on your site, nor how many visitors even come to your site. It could be a 100 a day or 100,000, I guess they want you to call them to find this out.

The best part comes when you check out the advertising rates on page 2.

adrates2

As a website owner you want to give advertisers a break for the longer they commit to advertise on your site… but look at these numbers.
Calendar Sponsorship  6x$450=$2700  12x$250=$3000 ( so for $300 more you get 6 months additional)
Photo gallery Sponsorship 6x$500=$3000  12x$350=$4200 (this is more like what i would expect to see, still seems cheap to me for 12 mo. Compared to 6 mo.)

But here is where it starts to make you wonder if a 6 year old did the rates.
Channel sponsorship 6x$400=$2400  12x$200=$2400   Hmmm should i take 6 months or 12 months….. They are the same price! I wonder if anyone has just bought a 6 month….
The dynamic tile and skyscraper spots are the same way whether you get 6 months or 12 months it is the same cost!
But here is the ultimate topper.
Run of Site Leader board 6x$125=$750 12x$50=$600  WHAT! Ummm i think i will take 1 year! Thats right 1 Year of advertising is less than 6 months.

bush scratchin



Digg it! Del.icio.us  Fark it! Add to Furl Add to Newsvine Add it to Netscape for voting Reddit! Add to Technorati Add it to Google Bookmarks Add to Yahoo! MyWeb


Comments

9 Responses to “How NOT to do a Media Kit for your Website”

  1. john on January 23rd, 2008 10:24 am

    *LOL* that is some funny stuff sad part is i bet some people bought the 6 months and didn’t even notice the price difference for 12 etc..

  2. Lee Dodd on January 23rd, 2008 11:08 am

    That is hilarious!

  3. Brad on January 23rd, 2008 10:42 pm

    After I read your post, I clicked the link expecting some shotty thrown together website. Looks like they put some time in on it. Maybe I can make some creative advertising like this on some of my sites?

  4. Bob on February 1st, 2008 11:28 am

    I’ll take two !! HA!

  5. Roger on February 9th, 2008 10:54 pm

    LOL, those advertising prices must have been done on a monday! :)

  6. valerie on March 4th, 2008 1:02 pm

    what is a media kit??

  7. Anton on April 1st, 2010 11:35 pm

    ……

    Подписался на RSS

  8. Dmitry on April 2nd, 2010 4:01 pm

    ……

    .С Наступающей Пасхой

  9. Diana on June 14th, 2010 12:29 pm

    1

    no more…