Posted on September 27, 2006 in Affiliate Information p>
At CPA Affiliates we try to provide up-to-date information and news you can use. This week has had a few interesting happenings in the world of CPA networks and Promotions.
The first big announcement came from Maxbounty (One of my Top 5 CPA Networks). They will be providing payments Net 15 instead of net 30. Maxbounty will also allow 35 countries to be paid via EFT (Electronic Funds Transfer). This was great news for those of us already an affiliate with Maxbounty, but this has also prompted many to signup. Official notice below:
“First, our payment terms are changing from monthly net30 to monthly net15. This means that earnings that you make in one calendar month will now be processed on the 15th of the following month. For example, earnings made during September 2006 will be processed on October 15th, 2006. As a result of this change, you will receive two payments from us in October 2006. On October 1st, we will process earnings made during August 2006, under our old net30 payment terms. On October 15th, we will process earnings made during September 2006, under our new net15 payment terms.
Second, we now support electronic payments to over 35 countries. Affiliates residing in these countries can request to get their affiliate commissions paid directly to their bank accounts instead of receiving cheques. A list of supported countries can be found here http://www.maxbounty.com/help.cfm?id=5. If you’d like to switch to electronic payments, and your country is supported, please send an e-mail with your request to support–@–maxbounty.com.
Finally, you will have the ability to increase your minimum payment amount in increments of $25. This change is being made for those affiliates who have banks that charge them high fees for cashing cheques.”
The second big announcement was that internet revenue was up in first half of 2006. The revenue increasing wasn’t that big of a surprise to those of us in the market but the amount of increase was! Taken from Reuters:
“U.S. Internet advertising revenue rose 37 percent in the first six months of the year, hitting a record of nearly $8 billion”
The third big announcement isn’t a good one I am afraid. It was the noticeable drop in Ringtone payouts by all CPA networks. Maxbounty, Azoogle, CPA Empire, and Hydra Media all had drops in ringtone payouts for Dada and Fly cell. While Thumb play and Mobile sidewalk can be found at higher payouts than Dada or Fly cell, but my experience is that these are much harder to convert. One the flip side my numbers for ringtones are on the rise which is very frustrating when the payouts are dropping.
As always if you have a question or want to leave some feedback just leave a comment below and we will do our best to answer back. You never know maybe we will turn your question into an article.
Posted on September 25, 2006 in Affiliate Tips p>
I get asked all the time is it really that easy to promote CPA offers? I always respond YES! The hard part is making the offers convert. Unlike Google’s Adsense, CPA offers require a little more effort in my opinion. Not only does the person have to click on the offer they must provide some sort of information or buy a product. So how do you make your CPA offers convert?
1. K.I.S.S – Keep it simple stupid. Many people try to make it complicated and put several steps between the person and the final signup for the offer. The easier you make it for them to input their info the more likely they are to signup. Some offers even allow you to pre-fill information. This comes in very handy if you already have the persons email or information gathered from a newsletter signup or forum registration.
2. Target Target Target – Make sure you target the right audience. Many people assume because they have traffic or buy traffic via a PPC (Pay-Per-Click) that the offers will magically convert (wake up it’s not that easy 98% of the time, 2% of the time you get lucky). I have helped many people tweak their site or PPC campaign to help it convert. The number one thing I change is either they keywords they are targeting in PPC campaign, or the CPA offer they are promoting on the website. There has been many times people were getting cheap teen traffic and trying to convert loan leads or debt leads, it’s not going to work as they are teens. Now you change that offer to Ringtones or Free Ipod’s and the cash register starts ringing.
3. Be Creative! Remember there are 100’s if not 1,000’s of other affiliates out there promoting the same offer you are. Make your offer stand out or catch their eye. I have noticed a few tricks in PPC campaigns. Example – for the diet product Hoodia to get peoples attention and to click on their ad they will put Don’t Buy Hoodia! Find out why Hoodia might not work. Then you click on their ad read up about how certain percent of hoodia isn’t pure etc.. And of course they recommend the best “pure” hoodia sellers and it works, people signup or buy it!
4. Learn from your competition. Check out other sites that are promoting the same offers you are. See how they are doing. Maybe it will spark a new idea or way to promote the offer. Pay attention where they place banners or text as location can have a major difference in converts. But most importantly don’t be afraid to try promoting the offer via text as 80% of the time text will convert better than banners.
Have a question about CPA offers, Networks or promotion? Leave a comment and we will do our best to answer you questions.
Posted on September 21, 2006 in Affiliate Tips p>
It’s happened to all online marketers at some point in their careers. You find an excellent merchant with a top notch product and a campaign that converts like wildfire. You happily advertise them for months, but soon their payments start to slow down and eventually stop altogether. You’re not getting paid, and no one is replying to your emails. Sadly, getting ripped off by an unscrupulous merchant is almost a coming of age for affiliates.I worked as a debt collector during my college years before Internet marketing became a career, so I have seen and dealt with this problem more than once. There are good and bad ways of handling non-payment issues. Whether or not you get paid depends heavily on the actions you take. Success is never guaranteed, but here are some suggested DOs and DON’Ts to help lean the odds in your favor…
- DO attempt to establish a communication with the merchant and find out if the problem is cash flow, or something else. Not all payment delays result from lack of revenue. Perhaps the company is being sold and the bills are temporarily in limbo. Some companies only pay out when they receive a proper invoice and never received yours. Maybe they have the wrong payment info for you and your check went to an old address. Your first step is to send polite queries through email and phone calls.
- DO register a complaint with the local Better Business Bureau in their city if your attempts at an amicable resolution fail. If you have proof of your claim, the BBB will try to make an initial contact on your behalf to see what’s up. If the merchant ignores the BBB, or still refuses to pay, the BBB won’t pursue it any farther, but just their attempt at contact with the merchant is often enough to get you paid. The Better Business Bureau can also tell you how many complaints this company has received, and what percentage of complaints became resolved (which is a good indicator of your likelihood of getting paid). If you don’t get paid, at least you’ll have the satisfaction of knowing your complaint is registered and will be seen by others who check on this company.
- DO register an online complaint with the FTC if the merchant is a publicly traded company or you suspect outright fraud. Their website provides forms to lodge such complaints. If enough complaints come in, the merchant’s standing as a public company could become in jeopardy, and/or if it’s outright fraud (and you get lucky) an investigation could ensue. The FTC should also be able to tell you the number of complaints against a merchant, and how many have been resolved.
- DO offer to settle. If the merchant isn’t calling you back or replying to your emails, it’s not a good sign and it’s likely won’t see a penny. They are however no doubt reading your emails, so try sending a different kind of payment request. If it’s been over a month or two and nothing works, offer to settle the debts on a smaller amount… some of your earnings are better than none of your earnings.
- DON’T blow your stack. No matter how tempted you are, don’t send an angry email. I’ve learned the hard way that venting might feel good, but won’t get you paid. Ask instead if they are having financial problems and require more time to pay. If you come across as understanding, there’s a better likelihood they’ll open communications with you.
- DON’T threaten legal action unless you really intend on suing them. Delinquent merchants will see your threat simply as a desperate attempt to get paid, and will only serve to put them on the defensive as to why they can’t/won’t pay you. Litigation is certainly an option, but not an easy one. Can you actually prove you generated these sales to a judge who might not know much about e-commerce? You might win your court case, but know that doesn’t necessarily guarantee you’ll get paid. You then need to attach the judgment won in court to some asset. Do you know where these assets are located? Litigation should be your absolute last resort. If it’s getting to the point where you want to sue, try putting the delinquent merchant in a third party collection agency instead. The better ones won’t charge you any up front fees, and only earn them if the claim gets paid out.
- DON’T wait too long before you push for payment. This is of paramount importance. There’s no reason why someone needs a week to call you back, or a month to make a partial payment on the amount owed to you. Push for some sort of immediate payment to show good faith on their behalf. If you leave a message and they don’t get back to you within 24 hours, you’re not getting that call back, so follow up many times per day. There’s a good reason for speedy resolution of debts. The older the debt, the less likely you’ll see any of your earnings. This goes for any collection attempts you make yourself, or through a collection agency, so start asking about missing payments as soon as you recognize the problem. Also know that collection agencies typically keep 25-50% of what they collect, with the higher percentage kept from older claims. I personally recommend waiting no longer than 2 months without any contact from the merchant before you place them in collection, perhaps 90 days if they are at least actively making promises to pay which aren’t kept.
One final piece of advice, don’t work with just one merchant. Work with a handful of merchants/networks and spread out your earnings. It’s much safer that way.
BY: JP Sauve has been marketing online since 1997, and started his own advertising network MaxBounty.com in 2004.
Posted on September 18, 2006 in Affiliate Tips p>
I get asked this question all the time by people:
Should I use Adsense or CPA offers to monetize my websites?
My response varies but there are some general rules you can follow to help determine which will be more profitable.
What geographical traffic does your site receive? If most of your traffic 70% or better is from the United States then CPA’s could be an option. The reason I always ask this is I hear people get thousands of unique visitors daily but yet can’t get a CPA offer to convert. I come to find out only 10% of the website traffic US. The reason they don’t convert is 90% of CPA offers I am aware of are US only! So keep that in mind.
Are there CPA offers available that would appeal to your website visitors? Many people say they don’t know until they join a network. All Networks I have joined (See My Top 5 CPA Networks) are willing to provide a list of offers up front. This way you don’t have to signup to find out no offers will work on your site.
- Unsure if the offers would appeal? Check out sites similar to yours or your niche see if they are running any CPA offers. If they are try to figure out from their ads which CPA network it is (most don’t masks their links, although more and more people are starting to). Or you can do a search on Google for the offer and work from the source.
- Do you have quality traffic? This Question is much tougher to answer. The reason I ask it as many friends and marketers have tried running some CPA offers, only to be asked by the network to stop running the offers. Why would they do that? Well it uses the same principle Adsense uses except instead of paying less they ask you to stop running the offer. Basically the information/lead your site has been providing to the network is poorly converting or not converting at all for them. Example. Mortgage lead offer – you send them 100 leads but in the end none of those leads get a loan or even a prospect of a loan. This could cause the company to talk with the CPA network to either improve quality or they will stop advertising through them. Then the CPA network figures out who has been sending the “poor quality” leads then either tells them not to run it or asks them to improve leads.
- I have majority of US traffic, there are offers that would appeal and my traffic is quality, but I can’t get CPA offers to convert. Well you have one of two problems. Either your site really isn’t a fit for CPA offers or you are promoting the CPA offer in the wrong manner.
- Example – a Site that is making 1 to 3 dollars a click from Google’s Adsense may not benefit or be able to improve earnings with CPA offers.
- Example- Site is promoting CPA offer by using banners only. This is one of the BIGGEST CPA promotion mistakes. Many people put up a banner and expect it to convert. Sometimes it does but in my experience and many others TEXT works the best. Maybe trying doing a review of the offer or help get your visitors attention and give them a reason to check it out and signup (many offers allow incentives).
- I make good money with Google Adsense, I don’t need to run CPA offers. I would be willing to say 9 times out of 10 people can increase there website profits by running CPA offers, not in place of adsense but in addition to. I personally have taken one of my websites from making $1,200 a month to making $4,000 a month just by adding CPA offers. The best past is my adsense profit has even increased slightly since adding the CPA offers.
- If you don’t ever try it, you won’t ever know. Many people know that website techniques and placement are trial and error. The same thing goes for CPA offer promotion. Even if you are making good money with adsense there is always room to make more. Why not signup for one of our Top 5 CPA Networks and start earning more as the networks we recommend have proven support, high payouts and most importantly one time payments!
Do you have an idea or question concerning CPA Networks or promotion? Leave us a comment with your Idea or question and we will do our best to try and answer it.
Posted on September 13, 2006 in Affiliate Tips p>
Periodically we will choose a CPA Network and discuss the Top 5 converting offers that work for us. Today we will discuss some of the hottest CPA offers on Azoogle that are out there and why they convert so well. Below is our Top Five converting offers that we run from Azoogle Network.
- Dada.net 10 Bonus Tones & 300 SMS Messages
- Thumbplay 10 No Charge Ringtones
- Quality Health Samples
- Free Crest Whitestrips Kit
- Blinko Complimentary Ringtones
As you can see ringtone offers are three of the top five offers that perform well for me from Azoogle. I read posts in forums all the time that ask if the ringtone market is saturated, these make me laugh. Most offers ringtone or whatever offer are never too saturated if you can come up with a unique way to promote them, this takes some thinking outside of the box. If you put up a ringtone page and go to Google Adwords and bid on ringtones most likely you are going to lose money. If you think of different ways to promote ringtones then you have a good shot of making money. *HINT* Target specifics like niches within ringtones. As you can see by our list ringtones promotion works for me!
Why does Dada.net perform the best for me? The main reason is for my type of promotions it converts well and pays well (One of the highest paying ringtone offers out their). Many people try to put up a ringtone offer if it doesn’t work they give up, maybe your audience has seen that offer. Try another ringtone offer it may convert like crazy or it may not but you won’t know until you try.
The other two offers that perform well are two freebies. People love free stuff and are always searching the internet for freebies. As with ringtones you just have to think outside of the box and make sure to target the right audience.
The biggest advice I can offer is talk with your manager at Azoogle. Jeremy is my manager and a great one at that. The managers are there to help you convert offers and make money. I have gotten many suggestions from my manager (Jeremy) that has made a big difference in my earnings.
What works well for you? Leave a comment and tell us.
Posted on September 11, 2006 in Affiliate Information p>
I know everyone out there hears tons of acronyms everyday in their normal work and online chat. This article is to bring some clarity for those entering the CPA Affiliate market. I will go over some terms and abbreviations and explain what they mean. This will help you in looking at your reports from CPA networks and just gain a better understanding of the market and terms they use.
Advertiser (Merchant) – A person, corporation, or website wanting to promote or sell something. With each promotion or sale the advertiser will provide payment.
Publisher (Affiliate) – A person, corporation, or website willing to promote or sell something for compensation.
CPA – Cost Per Action, This is the Amount you are paid for the action as a Publisher (Affiliate), or the amount you pay for the action as an Advertiser (Merchant). Action can mean information (email, name, address, etc..) or can be a purchase of an item.
PPC – Pay Per Click, This is a term used more for advertisers and is the amount the Advertiser (Merchant) is paying when someone clicks on an ad to their site.
EPC – Earnings Per Click, This is the amount you are paid per click as a Publisher (Affiliate). This comes in handy when you are running a PPC campaign to promote a CPA offer. You can compare your EPC to your PPC if your EPC is larger than your PPC you are making money. If your network doesn’t provide EPC (most do) you just take the amount made divided by the number of clicks on the ad.
Lead – The Information entered or sale complete for you (Publisher (Affiliate)) to get paid for a CPA offer you are running. Example – You run a CPA campaign for Free Ipod on your site where you get paid when someone goes to that site and enters their email. When the person enters their email this is called a Lead for which you are paid.
CTR – Click Thru Ratio, usually a percentage, CTR is the ad impressions divided by the clicks. Example If an ad is shown 50 times and is clicked 10 the CTR is 20%.
Incentive – Publisher (Affiliate) Offering something in return for an action. Many networks allow you to provide incentives to the user for generating a lead. This can be in the form of a product, membership or cash in return for them generating the lead. (Please check with your CPA network manager to make sure incentives are allowed for the CPA.)
Sub ID (Tracking ID) – This is a way to track which users generated a lead or which of your sites the user generated a lead from. This way you get more detailed reports of where or who the lead came from. Example – When using an incentive CPA that you reward the member for signing up, you can use this feature to find out which of your members completed the action and they can be properly compensated.
Referral – When a Publisher (Affiliate) refers a person to a CPA Network. Most CPA networks offer some form of compensation for referring other Publishers (Affiliates) to their network. This is usually a small percentage of their earnings.
I hope this helps clarify some of the terms that are used often by CPA Networks and Affiliates.
If you have suggestions or questions for an upcoming CPA Affiliate article just leave a comment with that suggestion or question and we will do our best to cover it.
Posted on September 8, 2006 in Affiliate Tips p>
Many people ask what they can and can’t do with Myspace and CPA promotions. (ultimately you should contact your CPA manager and ask what their guidelines are for myspace promotion) These are CPA Affiliates 5 Do and Don’t tips for myspace promotion.
1. Get a Myspace account and start adding friends.
2. Talk with other people that have used Myspace to promote CPA’s and websites.
3. Try to be unique with your promotion and targeted. (just sending a bulletin with title Free Ringtone doesn’t cut it anymore, plus use of free is banned from most ringtone offers now)
4. Be honest about your Myspace promotion.
5. Promote a site that contains offers, instead of promoting offers directly.
1. Spam Myspace with affiliate links. (could get you banned from myspace and your affiliate network)
2. Add to many friends with an Adder robot (could get you banned from myspace)
3. Use Phished or hacked accounts to send promotions. (could get you banned from myspace and you affiliate network) (maybe even sued)
4. Trust everyone that will send a bulletin for for you. Many are using phished or hacked accounts which if push came to shove you could be held partially liable. (You don’t want lawsuits and being banned from Myspace or affiliate networks)
5. Just sit there and not try to capitolize on the Myspace fad. (create a myspace site, a site that appeals to teens and use myspace to catapult that site!)
The Do’s and Don’ts of Myspace promotions listed above are to help inform and give some insight of honest ways to promote via myspace. As always consult with your affiliate manager before performing any promotion your think is pushing the limits, as ultimately you are responsible for the traffic that is pushed to your affiliate links.
Posted on September 7, 2006 in Affiliate Networks p>
Many People ask what are your top 5 Networks? Well hear they are in all their glory. Why are these our top 5? Because they provide on time high payouts and great manager support. These are not flyby night affiliate networks that say the offer great payouts then decide to cancel your account before you reach the payout limit. If you signup with these guys and abide by their terms you will get paid and paid on time!
Top 5 Affiliate Networks:
3. CPA Empire
Yes you saw that right there are two Number ones! We feel both Azoogle and Maxbounty deserve to be #1 as both offer Great Payouts and Great Support and I earn great money from both! If you have not signed up for any of the networks listed above you should click the banners and signup as you are missing out on extra money you could be earning from these CPA networks.
Posted on September 7, 2006 in Affiliate Tips p>
I get asked all the time is there anything out there besides Google adsense to make money on the net? I always reply YES!!!!
Many people think create a website throw up google adsense and that’s how you make money. Yes you can make money this way but why stop there when you can make more. I have websites that I make money off of just CPA advertisments and some that make money off of a good mix of adsense/contextual and CPA ads.
CPA ads can be added into your site (within the text as contextual) or fill empty space (banners etc..). The best part about CPA ads is they offer great return for targetted audiences. While some sites won’t benefit from CPA ads 95% of sites will. So if you haven’t given CPA ads a try you should!