What to do with Affiliate Campaigns when you Vacation?

7 People Speaking Their Mind - Put In Your Two Cents!

Posted on June 25, 2007 in Affiliate Tips  

I just got back from an 8 day vacation, I only had internet access for 2 of the days while i was on vacation. Even my Cell reception was not good and only 2 additional days i could access my email on my cell. Was i freaked out or concerned? NO. Because i knew i had this trip coming up and i had planned for it. I will provide some of my tips for planning to have your websites and affiliate campaigns on autopilot while away.

1. Content - have someone to update your content sites for you. If you aren’t already having someone do this already look into it. Why waste your time on a 5.00 an hour job when you are making 100’s.

2. Don’t test any new offers the week before you leave. IF you just have to test the offers put them on pause before you go on vacation.

3. IF you are overly concerned and need some sort of an update. Get someone you know and trust to look up your info and have them give you a call only in a serious emergency.

4. Enjoy your vacation and realize even while on vacation you are making a boat load of money :).

I know first beef i will get is why pause a new campaign before you go even if it is working. Well i had a perfect example before i left for vacation. I was running an new offer, and my Affiliate manager knew i was going on vacation so he hit me up before i left and let me know the offer was being pulled temporarily (the offer still isn’t back yet) But instead of me finding out a few days into my vacation (it wasn’t officially announced for a day later which i would have already been jet setting) I paused my campaign, which i was going to do anyways.  Which in the long run saved me some money as the offer would have been redirected. With that said new offers are possible to be pulled at any time so why risk it and worry your vacation away.  I went the whole vacation and the only updates i got was the last day before i returned. Of course i checked all my statistics etc.. and was pleased to see everything was on track or had increased. What a great vacation!

What to do when your affiliate offer is pulled?

3 People Speaking Their Mind - Put In Your Two Cents!

Posted on June 14, 2007 in Affiliate Networks, Affiliate Tips, CPA Networks  

I get hit up on instant messenger or Pm’s via forums asking; what I do when an affiliate offer is pulled? (This is not when you are asked to stop running it due to poor quality or low converts, when that happens you need to look how you can increase the quality of the converts/leads) Here is my break down of things I do and questions I ask myself.

1. Was the offer very profitable?

a. If Yes move on to question 2.
b. If No why didn’t I stop running it sooner or it was on coast and you were just waiting for it to die so one less offer to look after. (Back to researching new offers etc…)

2. Is it worth my time to find an alternate offer or another network running it?

a. If Yes move on to question 3.
b. If No then it’s not a big deal that was pulled as I was only earning a couple hundred a month from it. (You may need to look deeper into your EPC and ROI to ensure it’s not worth your time and if not (Back to researching new offers etc…) )

3. Have I seen other networks running this offer?

a. Yes move on to number 4.
b. Unsure, check out your competition see if they are still running the offer. Many people don’t cloak links so link at the root part of the url and see if it’s a different network. Contact that network even if you aren’t a member, then move on to number 4.
c. No move on to number 5.

4. See if the other Network is still running the offer?

a. Yes, well start running it with them. Many times advertisers will pull from some networks but not all.
b. No, I don’t see it in their list of offers.  Move on to number 5.

5. Ask an account manager or a network rep if the offer is a private offer.

a. Yes, Many Networks will have some of the same offers but sometimes they are private and you will never know unless you ask. Start running the offer.
b. No, move on to number 6.

6. Find another offer that would appeal to the same audience and try promoting it in the same manner. This may mean a new site/landing page or may just mean changing an image or two and the links.

7. Once changes are made, either new offer or another network. You must still monitor the information, just because it converted as a great EPC/ROI on one network doesn’t guarantee it on another because many use different tracking software methods etc… So monitor it.

So that is it, those are my questions and steps I go through when an offer is pulled from an affiliate network. I go through similar steps when there is a drastic decrease in payout on a network. If you have any advice, tips or questions feel free to leave a comment.

Insanity Marketing - To many affiliates do this.

6 People Speaking Their Mind - Put In Your Two Cents!

Posted on June 6, 2007 in Affiliate Tips, Working Online  

Instanity Marketing, this thought popped into my head and figured i would blog about it. First off lets break it down.

Defininitons:

  • Insanity - extreme folly; senselessness; foolhardiness. I heard one guy describe it this way Insanity is doing the same thing over and over but expecting a different result.
  • Marketing - the total of activities involved in the transfer of goods from the producer or seller to the consumer or buyer, including advertising, shipping, storing, and selling

So what is insanity marketing…. to me it is doing the same thing over and over but yet not improving your sales or leads. The funny thing is that i get emails like this ALL the time, I was marketing just like they said on Digital Point, Shoemoney, (insert any blog or forum you regulate ) etc… but yet i am bearly making money or even losing. I can’t seem to make more but i keep applying the same marketing techniquess. 

Well Duh… change your techniques, try something different. So many people are followers and they will do just as you say. The key to really make it in online marketing is to not be an Insanity marketer but to be a Shape Shifter Marketer.  Still apply what has worked in the past but change to make more and to appeal to a new crowd or to stand out so your offer doesn’t blend in. If all you do is try the same stuff over and over you may make money but you are not going to break out and make huge money. The online world changes and adapts daily so does your online marketing.

Don’t be an Insanity Marketer.

Ringtones Myspace Trends

5 People Speaking Their Mind - Put In Your Two Cents!

Posted on May 30, 2007 in Affiliate Tips, Google, Ringtones  

With affiliate Marketing and online marketing you come to watch trends to see whats hot and whats not. Before I run an offer i always search on Google Trends for the targeted terms just to see whats going on in the world of search. I look to see if it is holding steady, gaining ground or taking a nose dive. This helps me gage if i want to pour a little or a lot of dough into the project. I was just playing around and was checking out a few intersting trends.

Ringtones:

Ringtones Trend

As you can see volume wise ringtones were big in 2004 and 2005 and even into 2006 but has steadily dropped off. Overall what does that mean less people are searching for ringtones. Overall it means if you are only banking on Ringtones for you online income you should be looking elsewhere. I always say diversify just like with stocks. Uou never know when a hot niche will dry up or the cat will be out of the bag for your loss of huge profits.

Myspace:

myspace trend

As you can see and as everyone knows Myspace had a huge year in 2006 and continues to grow in 2007. But i have to ask the question of how many myspace accounts that are beign created now are done by marketers trying to bulletin and message spam the users. With the huge volume doesnt always mean huge profits as most people that have tried myspace you have to get large volume to make a buck.

With that said the real point fo the post is to utilize tools that are out there. Check out trends, see whats hot in the news, whats taking off, whats making a nose dive. Keep a pulse of what people are searching for find a way to market to them that isn’t the same hum drum way and you can turn it into big profits.

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