What to do when your affiliate offer is pulled?

Posted on June 14, 2007 in Affiliate Networks, Affiliate Tips, CPA Networks  

I get hit up on instant messenger or Pm’s via forums asking; what I do when an affiliate offer is pulled? (This is not when you are asked to stop running it due to poor quality or low converts, when that happens you need to look how you can increase the quality of the converts/leads) Here is my break down of things I do and questions I ask myself.

1. Was the offer very profitable?

a. If Yes move on to question 2.
b. If No why didn’t I stop running it sooner or it was on coast and you were just waiting for it to die so one less offer to look after. (Back to researching new offers etc…)

2. Is it worth my time to find an alternate offer or another network running it?

a. If Yes move on to question 3.
b. If No then it’s not a big deal that was pulled as I was only earning a couple hundred a month from it. (You may need to look deeper into your EPC and ROI to ensure it’s not worth your time and if not (Back to researching new offers etc…) )

3. Have I seen other networks running this offer?

a. Yes move on to number 4.
b. Unsure, check out your competition see if they are still running the offer. Many people don’t cloak links so link at the root part of the url and see if it’s a different network. Contact that network even if you aren’t a member, then move on to number 4.
c. No move on to number 5.

4. See if the other Network is still running the offer?

a. Yes, well start running it with them. Many times advertisers will pull from some networks but not all.
b. No, I don’t see it in their list of offers.  Move on to number 5.

5. Ask an account manager or a network rep if the offer is a private offer.

a. Yes, Many Networks will have some of the same offers but sometimes they are private and you will never know unless you ask. Start running the offer.
b. No, move on to number 6.

6. Find another offer that would appeal to the same audience and try promoting it in the same manner. This may mean a new site/landing page or may just mean changing an image or two and the links.

7. Once changes are made, either new offer or another network. You must still monitor the information, just because it converted as a great EPC/ROI on one network doesn’t guarantee it on another because many use different tracking software methods etc… So monitor it.

So that is it, those are my questions and steps I go through when an offer is pulled from an affiliate network. I go through similar steps when there is a drastic decrease in payout on a network. If you have any advice, tips or questions feel free to leave a comment.



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Comments

3 Responses to “What to do when your affiliate offer is pulled?”

  1. Phil on June 14th, 2007 8:31 am

    thanks for the breakdown. I always wondered what some of the bigger CPA promoters did when an offer got pulled.
    How many times have you found the offer on another network still running?

  2. CPA Affiliates on June 14th, 2007 8:35 am

    Honestly a pretty high success rate I would be willing to say 60 to 70% of the time. i have found the offer elsewhere. of course there are times the advertiser pulls from all networks completely but even then it is usually a staggered approach. as i have jumped around networks cahsing a hot offer, and by doing so i kept earning for another month or two.

  3. SEOidiot on June 26th, 2007 3:13 pm

    very good like that thanks good flow chart approach

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